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RT @InsideFerrari: Ferrari and Santander together until 2017 http://t.co/iGjflr3D #F1 #Sponsorship
Interesting to see how #London2012 sponsors use athletes - past and present - in activation and engagement #cisdcampbell
News & Views
28th April 2010
Yahoo widens Premier League football experience with online offering
Business | Sport | Technology
Internet giant Yahoo! has acquired the exclusive rights to English premier league highlights packages in a soon-to-be-finalised three-year deal starting from the 2010/2011 season.
22nd April 2010
Tech bounces back with strong results
We are used to Apple bringing in high growth numbers, but now EMC and Intel are at it!
19th April 2010
MotoGP goes virtual with inaugural TwitGP
The cancellation of this weekend’s Japanese MotoGP race is giving rise to the world’s first virtual sporting event - the TwitGP - the brainchild of Gadget Show and MotoGP presenter Suzi Perry.
13th April 2010
Twitter seeks ad revenues
What are the implications following the announcement that Twitter is set to allow advertising?
8th April 2010
A Masters Class in PR
All eyes are on Tiger Woods today as he tees off for the 74th Master tournament and belatedly begins the restoration of his damaged reputation.
7th April 2010
Y Viva Espana
The 2010 MotoGP World Championship gets underway at the Losail International Circuit this weekend.It looks to be another Rossi vs Stoner showdown on-track, while rights-holders Dorna have been busy evolving the sport off-track with some notable announcements in recent weeks.
6th April 2010
Red Bull ends the malaise with Sepang 1-2
Sebastian Vettel and Mark Webber turned around Red Bull’s stuttering start to the season with a rampant 1-2 at last weekend’s Malaysian Grand Prix, reasserting themselves as firm title contenders.
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